About Grupo Elektra, S.A.B. de C.V.

Grupo Elektra, S.A.B. de C.V. operates as the service company. The company is a leading financial and specialized trade company in Latin America. The company is the largest provider of short-term non-bank loans term in the United States. Commercial The commercial division of the company is made up of the Elektra and Salinas y Rocha store formats in Mexico, Guatemala, and Honduras. The Elektra format focuses on the C and D+ segments of the Latin American population. While the Salinas y Rocha format focused on the C+ and C segments of the Mexican population. The products and services offered in these formats are electronics, white goods, appliances, furniture, motorcycles, tires, accumulators, bicycles, cell phones, computers, toys, electronic money transfers, extended warranties, and airtime among many others. Italika provides access to its own transportation to the majority of the Mexican population. Financial The financial division of the company is made up of Banco Azteca (Mexico, Guatemala, Honduras and Panama), Purpose Financial (United States), Afore Azteca, Seguros Azteca and Punto Casa de Bolsa. The banking and financial products and services offered by Grupo Elektra through its different companies They serve sectors of the population ignored by other financial intermediaries. Banking and financial operations are based on the use of cutting-edge technology, high speed response to its customers, massive coverage through strategically located points of sale and the continuous improvement of innovative processes to make the operation more efficient. Through a comprehensive scheme of non-banking services, the company complements its financial offer to through: Seguros Azteca, Afore Azteca, Presta Prenda and Dinero Express. Banco Azteca is a financial institution of 100% Mexican origin that, since its inception, has been committed to promoting financial inclusion. Strategy The company seeks opportunities to increase its sales and profitability by capitalizing on its leadership position as a distributor of goods. electronics, white goods, appliances, furniture, motorcycles, cell phones, computing and electronic money transfer services in Mexico, Central and South America, using its vast distribution network, and an extensive customer base to offer innovative financial products and services and thus take advantage of business opportunities. In Latin America, the company will continue to focus on serving the base of the pyramid, and within this, the different niches that make it up. It will also continue to strengthen its international operations. In the United States, the company's product offering will continue to expand in order to provide short-term, accessible, and reliable sources of financing. and transparent for working families, maintaining its commitment to providing high quality service to its clients. History Grupo Elektra, S.A.B. de C.V. was founded in 1950.