About Anaplan

Anaplan, Inc. operates as a cloud-native enterprise SaaS company. The company provides a cloud-based Connected Planning platform that helps connect organizations and people to make better and faster decisions. The company delivers its application over the Internet as a subscription service using a software-as-a-service (SaaS) model. The company also offers professional services related to implementing and supporting its application. The company has a partner ecosystem that includes strategic consulting, systems integration, and technology firms. The company has established strategic relationships with global strategic consulting firms, global systems integrators, regional consulting firms, implementation partners, public cloud partners and technology partners. The company sells its platform primarily through its direct sales team targeting customers with complex planning needs. Platform The company’s cloud platform is flexible, scalable, and collaborative. It is designed to address the Connected Planning needs of all organizations and to enable them to plan and execute digital transformations. The company’s platform has the power and functionality to address the most complex planning challenges of the largest global enterprises. The company’s customers use its platform to improve their businesses by making better and faster decisions and transform their businesses by enabling new technology and process changes. Key aspects of the company’s platform comprise: Planning and Modeling: The company’s platform empowers customers to build models to address the most complex business challenges. Powered by the company’s proprietary Hyperblock technology, its platform’s in-memory architecture delivers ultra-fast calculations on a massive amount of data. It allows customers to run alternative scenarios to understand the impact of changes in business assumptions on plans and key performance indicators in real time. The company’s in-memory data storage capabilities provide a single source of information for planning, ensuring the consistency, quality, and integrity of the data utilized. With Anaplan HyperModel, the company’s customers can further expand upon its multi-dimensional modeling capabilities, and are able to plan at a greater set of dimensions, forecast further into the future, and incorporate larger volumes of meaningful data. These functionalities allow users to view and assess the impact of assumptions on plans and key performance indicators in real time and across multiple business dimensions. Intelligence: The company’s platform leverages advanced predictive analytics capabilities, including Anaplan PlanIQ, which delivers artificial intelligence (AI) and machine learning (ML)-based forecasting to help business users optimize their plans. PlanIQ is a user-friendly offering that can absorb a wide array of data, make an intelligent prediction, and help users select the best course of action, which may provide the company’s customers with a competitive advantage. The company’s platform also offers a user interface-driven linear programming optimization engine that analyzes billions of possible outcomes and makes a recommendation of the best path forward. In addition, Anaplan Predictive Insights helps predict the intent of buyers of the company’s customers by analyzing internal data along with AI and ML classifications of external data. User Experience: The company’s platform puts the power of planning directly in the hands of its users with agile collaboration tools and a highly responsive and secure user experience that spans across devices, personalized views and reporting. Customers can rapidly build and easily modify and manage models to address their specific needs without coding, resulting in a more rapid return on their time and investment with a seamless and personalized experience across devices. Customers can connect people, data, and plans to collaborate across the organization in real time without transferring data between point solutions and spreadsheets. The user experience has built-in collaboration capabilities, such as sharing, commenting, and notify actions; and notifications that users can leverage across any device to speed decision-making. The company’s modern user interface includes highly customized views and reports that facilitate personalized experiences for every user of the platform. As a result, the company’s platform is designed to deliver integrated business planning and a collaborative, intuitive, and engaging user experience at strategic and operational levels across all lines of business. Enterprise Scale: The company’s platform is designed for planning at enterprise scale. It allows the company’s customers to connect stakeholders across their enterprise leading to enhanced visibility and improved decision-making. The modular nature of the company’s platform lets decision-makers in different business units model their unique organizational structure, but also allows its customers to connect these models to compare and connect planning across business units and to enable executives to plan across their entire organization. The company’s platform also includes enterprise-grade governance tools, including application lifecycle management capabilities, which enable customers to manage the development, testing, deployment, and ongoing maintenance of models without disrupting the production environment. These tools also allow administrators to view changes between versions of an application and separately designate ownership of production of an application from the development of the application. In addition, a detailed logging capability provides administrators with full visibility into how and when models are being accessed and by whom, ensuring operational integrity. Extensibility: The company’s platform enables its customers to model and optimize a vast array of processes within their organizations utilizing data from many sources. The company’s suite of extensible and interoperable capabilities, including Anaplan CloudWorks, allow its customers to integrate the company’s platform with homegrown, cloud, and third-party systems and data. Anaplan CloudWorks orchestrates integrations with both internal and external sources with an easy-to-use interface so users can conduct more agile planning with the data they need. Users can use Anaplan CloudWorks to configure, manage, schedule, and automate integrations. The company’s customers can also leverage Transactional APIs to interact with model data and properties. The company’s platform also integrates with the products of leading enterprise software vendors, including the company’s technology partners, with open API standards-based data sharing capabilities. The company’s platform also enables companies to collaborate with users outside of its platform framework, such as trading partners in a supply chain. Customers can gain actionable intelligence by accessing data from both within and outside of the organization. Security: The company’s customers can benefit from the robust security features built into its platform, including data encryption, user access and identity management. Data at rest is stored in a proprietary, non-readable binary format and subject to full-disk AES-256 encryption. The company also supports TLS 1.2 for the protection of encryption in transit. Backups also use AES-256 encryption. A bring your own key, or BYOK, option enables the company’s customers to own and manage their own encryption keys if required for compliance needs. The administration console provides a centralized place to manage, audit, and control users, roles, and access. The company’s Self-Service SAML provides an easy way for its customers to configure and manage their single sign on capabilities in line with their organization’s specific policies. Solutions The company’s customers often initially adopt its platform within a specific business function for one or more planning use cases, but also because the company’s platform has the potential to be used as an enterprise-wide integrated planning and forecasting tool and as part of a broader digital transformation initiative. While the use cases for the company’s platform are unbounded, its customers typically use the company’s platform for: Sales: Managing sales and commercial go-to-market initiatives, including territory and quota planning, incentive compensation, pipeline optimization, sales forecasting, market segmentation, cost of sales, product/customer profitability, and sales capacity planning. Finance: Managing financial and enterprise performance, including financial and operational budgeting, planning, and forecasting. Other solution areas include revenue planning, expense planning, balance sheet and cash flow forecasting, and long-range planning. Supply Chain: Managing supply chain operations, including demand management, sales and operations planning, integrated business planning, and commercial planning. Workforce: Managing comprehensive human capital plans and strategy, including operational and headcount planning, strategic workforce planning, talent strategy planning and compensation planning. Marketing: Managing marketing planning and operations, including global budget planning, campaign spend management, and performance management across brands, channels, and customers with internal, vendor and network teams. Growth Strategy The key elements of the company’s growth strategy include driving new customer acquisition; expanding within existing customers; continuing to expand globally; broadening and deepening its partner ecosystem; and continuing to innovate and extend its technology platform leadership. Customers As of January 31, 2021, the company served over 1,600 customers in 57 countries. Its customers include leading businesses in diverse industries, including banking, capital markets, consumer products, government agencies, healthcare, insurance, life science, media, professional services, retail, technology, telecom, and transportation. Intellectual Property As of January 31, 2021, the company had four issued U.S. patents that expire between November 2030 and August 2034. The company pursues the registration and enforcement of domain names, trademarks, and service marks in the United States and in various jurisdictions outside the United States. Research and Development The company’s research and development expenses were $100.5 million in the year ended January 31, 2021. Competition The company competes with Oracle Corporation; SAP AG; Workday, Inc.; and International Business Machines Corporation. History Anaplan, Inc. was founded in 2008. The company was incorporated in Delaware in 2009.